Vivo, Transsion Holdings to Launch Smartphone With Rollable Display in 2024: Report

Vivo entered the foldable smartphone segment in April last year with the launch of the Vivo X Fold. The company followed up with the Vivo X Fold 2 with improved cameras and new internals. The Chinese smartphone brand is now looking to dip its toes into the rollable phone segment. Both Vivo and Transsion Holdings are reportedly working on slideable phones intending to launch them as early as the end of next year. The latter already previewed its slideable handset named the Tecno Phantom Ultimate in September last year. Vivo and Transsion are expected to beat Samsung in the race to release the first rollable phone.

As per a report by the Elec, both Vivo and Transsion Holdings are gearing up to unveil the world’s first rollable screen smartphone. The report quoting industry insiders notes that the handsets will debut by the end of the coming year. The rollable handsets will have a partially expanded screen and their screens will be capable of extending or shrinking with the press of a button.

If Vivo or Transsion manage to launch handsets with the rollable display form factor in 2024, they would surpass and grab some of the market share for rollable display handsets from Samsung, which is currently leading the way in the foldables market.

Transsion Holdings, which owns brands including Itel, Tecno, and Infinix, showcased its Phantom Ultimate prototype with a rollable display in September last year. At the tap of a button, the phone’s 6.55-inch display starts to expand to 7.11 inches, with a form factor of a small tablet. The Tecno Phantom Ultimate packs a low-temperature polycrystalline oxide (LTPO) thin-film transistor (TFT) rollable display made by CSOT. The 7.11-inch display claimed to have a 1,596×2,296 resolution and a pixel density of 388ppi.

Other prominent handset makers including Motorola, Samsung, LG, and TCL announced similar concepts in recent years. Motorola showcased a rollable Rizr concept at the Mobile World Congress (MWC 2023). Samsung also previewed its prototypes at CES in January. Samsung’s Flex Hybrid concept has simultaneous sliding and folding capabilities and it can switch between 10.5-inch and 12.4-inch screen sizes when opened. LG, which shut down its mobile phone business in 2021, unveiled the world’s first rollable smartphone at the CES 2021. Oppo has also made a rollable phone concept with a 6.7-inch screen that can transform into a 7.4-inch mini tablet-sized display.


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Motorola Rizr Concept With Rollable 6.5-Inch POLED Display Spotted at MWC 2023: Report

Motorola when it comes to foldables still appears to stick to its clamshell design, which is based on its original clamshell feature phone, the Razr (V3), which was announced back in 2003. With the current gen Motorola Razr 2022 foldable that features two displays, including one inner folding display, is still exclusive to China and the company has now reportedly showcased a new rollable concept at the ongoing Mobile World Congress 2023 (MWC 2023). Motorola is said to have branded the handset as the “Rizr” and while it’s still a concept device, it could give us a glimpse of things to come.

According to Twitter user Ben Wood, the device is still in the concept stage, even though a functional working concept was showcased at the unveiling. As the source points out, the name of the smartphone has not been finalised yet, but according to Android Police it’s been referred to as the Rizr as it goes with the sliding form factor of the older feature phone. While hands-on demos have been provided, Motorola has revealed very little about this prototype’s specifications.

From various reports, it is known that the device that has been showcased at MWC2023 has a 5-inch POLED display with a 15:9 aspect ratio that can reportedly expand to 6.5-inches (in a 22:9 aspect ratio) when needed. The part of the display that’s not in use when rolled up, is said to wrap around the bottom and slides up on the back over the rear panel. So, when flipped over, the rolled up display on the back is said to double up as a secondary display, which can be used for showing notifications, just like the outer display on a regular clamshell foldable.

The software interface has also been customised by Motorola to take advantage of the foldable display, as per the report. The interface and apps are said to stretch and change depending on the state of the display and is smart enough to adapt depending on the content being viewed or the app being used. For example, when in the YouTube app, the display is said to automatically expand when the device is held horizontally to showcase a video in fullscreen.

The rollable display is said to be driven by a small motor that takes up space in the phone, which is why the battery reportedly has a limited 3,000mAh capacity. The phone is quite thick (even with the transparent protective case on) and weighs 210g, as per the report, which is a bit heavier than an Apple iPhone 14 Pro. There appear to be two cameras on the back and a selfie camera along with a speaker grille and sensors are reportedly revealed when the rollable display on the front drops even further when placing calls or clicking selfies.


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For details of the latest launches and news from Samsung, Xiaomi, Realme, OnePlus, Oppo and other companies at the Mobile World Congress in Barcelona, visit our MWC 2023 hub.



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