Tag: spotify india

Spotify Applies New Restrictions When Users Listen to Music on Free Plan in India

Spotify is applying new restrictions on users who listen to music on the streaming service’s free plan in India. The company has started to place limits on how users on the free plan can play tracks, including the ability to choose the order in which songs are played on the streaming platform. The move is part of the Swedish company’s attempt to turn its large userbase in the company that is currently on the ad-supported free tier to paying subscribers.

As part of a recent update (via Music Ally) that rolled out earlier this week, Spotify has begun to restrict how users on the free plan will be able to access music via the platform. Users will not be able to turn off the “Smart Shuffle” playlist option, play songs in any order, or use the traditional shuffle option without a Spotify Premium subscription. 

In addition to the limitations placed on the track order, Spotify will also prevent users from “scrubbing” tracks. This means that once a song has started to play, users won’t be able to go back to a specific part of the track — or tap the back button to go to the start of the track. They will also need a Premium subscription to play a song on repeat.

These new restrictions appear to have rolled out to users widely over the week, with users complaining about the change on X (formerly known as Twitter) and commenting on the company’s Instagram posts. Gadgets 360 was able to confirm that the limitations have been enabled on Spotify for Android after updating to the latest version.

As per the Music Ally report, India is in Spotify’s list of top 5 countries — with regard to monthly active users. While the percentage of Indian users who pay for a Premium subscription is reportedly higher than other regions, the country is not one of the most profitable regions for Spotify.

In India, users can purchase automatically renewing Spotify Premium plans starting at Rs. 119, or opt for prepaid plans instead that start at Rs. 129. The former is slightly more cost effective on a monthly basis, while the annual prepaid Premium subscription offers a considerable discount — at Rs. 1,189 — compared to the free plan, which would cost Rs. 1,428. Spotify also offers smaller plans that start at Rs. 7 per day, called Spotify Premium Mini — this plan limits the benefits of the subscription to the mobile apps.

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Spotify’s Diwali Hub Is Out Now on Android, Blend Playlists With A.R. Rahman and More

Spotify has launched a new festive Diwali hub in India. Packed with features that can connect listeners to their favourite artists, the hub includes personalised clips and playlists, tailored to different vibes, such as devotional or celebration. Announced last year, Spotify’s Blend feature also plays a key role, as you curate a shared playlist with not just friends, but with artists such as A.R. Rahman and B Praak. Spotify’s new Diwali hub rolls out to Android devices in the coming days.

There’s no word on when it’s coming to iOS. In a statement to Gadgets 360, Spotify said “The Spotify Diwali hub is rolling out over the coming days, with the experience currently available on Android.”

“The new in-app Diwali experience on Spotify is not only about music, but also connects listeners to each other through trending playlists, and to their favourite artists through video content and Blend,” said Rahul Balyan, Head of Music for India, Spotify, in a blog post. “We hope that this experience becomes a part of our listeners’ celebrations this year.”

On this festive occasion, Spotify is bringing two new playlists to the front. Dubbed “Daily Diwali,” this segment offers a daily, refreshed mix of festive-themed songs for you to discover. Alternatively, “Your Diwali 2022” is “made just for you,” and remains constant, throughout the season.

Spotify’s new Diwali hub welcomes users with special greetings from beloved music artists, through an Instagram story-like panel. The lineup includes Amit Trivedi, Asees Kaur, B Praak, Darshan Raval, Devi Sri Prasad, G.V. Prakash, and Karan Aujla. All greeting videos are designed to be shareable — though, at the time of writing, the redirection links seem to be broken.

The Diwali-themed Blend feature combines your favourite tracks with music composers’, — A.R. Rahman, B Praak, and G.V. Prakash — to create an odd fusion playlist. In a prepared statement, Rahman said: “This Diwali, with Blend, we get an opportunity to share the music that inspires us or is on repeat on our playlists. Not only that, the fans get to add their music to our playlists, and the shared playlist is such a lovely way for us to connect with each other.”

Further down in Spotify’s Diwali hub, there’s a ‘Celebration Vibes’ section, which is divided into several categories based on language. For instance, the ‘Diwali Bash’ widget leads to Hindi songs, ‘Diwali Party Hits’ to Punjabi, ‘Deepavali Kondattam’ to Tamil, and so on. This trend extends to the devotional segment as well, which lists Diwali aartis and bhajans in several languages.

Spotify’s new Diwali hub is currently rolling out, exclusively on Android.

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