Spotify Acquires Content Moderation Firm Kinzen to Detect Harmful Content on the Platform

Audio-streaming service Spotify Technology on Wednesday said it had acquired Kinzen, a firm that has helped it identify harmful content on the platform.

The acquisition is part of Spotify‘s efforts to deal with harmful content on its service after a backlash earlier this year over “The Joe Rogan Experience”, in which the podcaster was accused of spreading misinformation about COVID-19.

The Dublin-based firm has been working with Spotify since 2020, initially focusing on the integrity of election-related content around the world. Since then, Kinzen’s remit has expanded to include targeting misinformation, disinformaton and hate speech.

“Kinzen offers a combination of tools and expertise to help us better understand the content on our platform and emerging abuse trends,” said Sarah Hoyle, Spotify’s head of trust and safety.

Deal terms were not disclosed.

Earlier this year, Spotify said it would be more transparent in how it determines what is acceptable and unacceptable content. It published its platform rules for the first time in January. In June, it formed a Safety Advisory Council to provide input on harmful content.

Kinzen will provide early warnings about problems in different markets, helping Spotify more effectively moderate content in more languages.

In other news, Spotify recently announced the launch of a new audiobooks service in the US. Under the new initiative, the streaming service will offer over 3,00,000 titles. Users in the US will now be able to find audiobooks as a separate section on Spotify alongside music and podcasts in their library, in search, and in their curated recommendations on the Spotify home page.

The Sweden-based company announced in a blog post that users can discover audiobooks in the Spotify app, and will be redirected to purchase them on the company’s website. Once purchased, the audiobook will remain accessible from the user’s library.

© Thomson Reuters 2022

 


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Twitter to Provide More Data to Research Groups Studying Content Moderation

Twitter plans to provide more data to external researchers who study online misinformation and moderation, the social media company said on Thursday, part of what it says is an effort to increase transparency on the platform.

The company will also open an application process to allow more people working in academia, civil society and journalism to join the Twitter Moderation Research Consortium, a group that Twitter formed in pilot mode earlier this year and has access to the datasets.

While researchers have studied the flow of harmful content on social platforms for years, they have often done so without direct involvement from social media companies.

During a briefing with reporters, Twitter said it hopes the data will lead to new types of studies about how efforts to fight online misinformation work.

Twitter has already shared datasets with researchers about coordinated efforts backed by foreign governments to manipulate information on Twitter.

The company said it now plans to share information about other content moderation areas, such as tweets that have been labeled as potentially misleading.

Earlier this week, Twitter announced expanding how it recommends posts from accounts that users do not follow. Twitter is looking forward to build tools for users to control and provide feedback on that content.

“With millions of people signing up for Twitter every day, we want to make it easier for everyone to connect with accounts and Topics that interest them,” Twitter said in a blog post.

For the expansion, Twitter is testing an “X” tool which can be used to remove recommended tweets that users do not wish to see on their timelines.

Twitter’s Competitor Meta Platforms also disclosed in July that it is planning to double the percentage of recommended content that fills its users’ feeds on Facebook and Instagram by the end of 2023.




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