Decentralised Twitter ‘Bluesky’ Outlines Code, Content Moderation Plans for Its Platform

Twitter is working on a decentralised social media project called ‘Bluesky’. In a recent development, the Bluesky team has released its first batch of codes, while reinstating its commitment to moderate the content that would be allowed on its platform. Decentralised social media aims to move the space beyond the control of tech giants who currently control the platforms. Blockchain-based decentralised social networking apps will operate on independently-run servers, curbing possibilities of targeted censorship.

In a blog post titled “Working in Public”, Bluesky released its “Authenticated Data eXperiment” (ADX) protocol code.

The team revealed that the core of ADX is “self-authenticating” data, that shifts the network authority to the users.

Outlining its content moderation plans, the Bluesky developers noted that they will be creating two separate layers for ‘speech’ and ‘reach’ on its platform.

“The speech layer can be as neutral as publishing a website. The reach layer determines what gets amplified across the network,” the team wrote on Twitter.

The developers behind Bluesky have vouched to publicly share the development process of its platform by releasing details about its work, before its complete.

In the case public feedback urges the team to explore another direction, the developers wish to keep some buffer time handy.

Jack Dorsey, former Twitter CEO, first announced the Bluesky project back in 2019.

While Dorsey still remains a board member of Bluesky, the project went independent in February after receiving $13 million (roughly Rs. 100 crore) in funding from Twitter.

Now that Twitter has accepted Elon Musk’s buy-out offer of $44 billion (roughly Rs. 3,37,465 crore), speculations around Bluesky’s future had begun buzzing on social media.

Clearing the air, Bluesky developers have said that the changes will have no bearing on the company.

The timeline of Bluesky’s release remains unclear for now.




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Twitter Funded Bluesky Claims It Is Independent From Elon Musk’ New Venture

Bluesky, a project funded by Twitter to build a decentralised standard for social media, has stated that the company is not controlled by the company following Elon Musk’s purchase. The Twitter-funded social media project explained, via a tweet that it has been independently operating as a public benefit limited liability company since February. The project, which seeks to rebuild how social media companies operate, followed up its initial tweet with a long sequence of notes explaining how it operates independently.

“The ‘public benefit’ part of our structure gives us the freedom to put our resources towards our mission without an obligation to return money to shareholders,” Bluesky tweeted. “The company is owned by the team itself, without any controlling stake held by Twitter.”

According to Bluesky, where former Twitter CEO Jack Dorsey remains a board member, it has $13 million (roughly Rs. 99.5 crore) in funding “to ensure we have the freedom and independence to get started on R&D.”

Bluesky’s demonstrated independence status makes it somewhat immaterial to Musk’s immediate plans to “revamp” Twitter. The Tesla CEO has already made it known that upon purchase of the social media giant, he would take it private. In addition, Musk also intends to promote “free speech” and minimize content moderation on Twitter.

Started in 2019 by Jack Dorsey, Bluesky gained momentum in 2021 primarily because of two key developments. The first was an ecosystem review of decentralised metaverse social apps serving crypto and Web 3 in January and second, the August appointment of Zcash veteran developer Jay Graber as its lead.

Since its inception, Bluesky has borrowed inspiration from several crypto projects. These include IPFS, a protocol that allows for peer-to-peer file sharing, as well as the Basic Attention Token that incentivises Brave browser users to watch ads.




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