WhatsApp Head Will Cathcart Says Company Could Show Ads, but Not in Main Inbox: Report

WhatsApp Head Will Cathcart Says Company Could Show Ads, but Not in Main Inbox: Report

WhatsApp could show users ads in some parts of the app, according to the company’s top executive. In a recent interview with a Brazilian publication, WhatsApp Head Will Cathcart confirmed that the messaging platform will not display ads in the main inbox or in chats, but advertisements might be shown…

WhatsApp Considers Showing Ads Alongside List of Conversations in Chat Screen: Report

WhatsApp Considers Showing Ads Alongside List of Conversations in Chat Screen: Report

Teams at Meta have been discussing whether to show ads in lists of conversations with contacts on the WhatsApp chat screen, but no final decisions have been made, the report said, citing three people familiar with the matter. Meta is also deliberating whether to charge a subscription fee to use…

WhatsApp Denies Report That It Is Considering Showing Ads on App’s Chat Screen

WhatsApp Denies Report That It Is Considering Showing Ads on App’s Chat Screen

WhatsApp’s top head on Friday denied a Financial Times report that said the Meta Platforms-owned messaging platform was exploring advertisements as it sought to boost revenue. “This @FT story is false. We aren’t doing this,” WhatsApp head Will Cathcart said in a post on social media platform X, formerly known…