Google Plans to Prioritise User Choice Instead of Deprecating Third-Party Cookies on Chrome

Google Plans to Prioritise User Choice Instead of Deprecating Third-Party Cookies on Chrome

Google Chrome announced a new approach to handling third-party cookies on Monday. With this move, it no longer has plans to deprecate them. Instead, Google says it will allow users to make an “informed choice” which can be adjusted at any time while browsing on the web. This development comes…

Google Chrome Rolls Out Support for ‘Privacy Sandbox’ Ad Platform Aimed at Replacing Third-Party Cookies

Google Chrome Rolls Out Support for ‘Privacy Sandbox’ Ad Platform Aimed at Replacing Third-Party Cookies

Google Chrome is making a new ad platform available to most users via its ‘Privacy Sandbox’, the company announced on Thursday. The search giant previously announced that it plans to phase out support for third party cookies that are used to track people as they browse the web. Instead, the company…