Drew Barrymore’s Under $25 Must-Haves That “Make Every Day Pretty”
E!: Tell me about your partnership with Olly and why this is a brand that resonates with you so much.
DB: It started with my kids. They started taking the vitamins. And, then, of course, I had to try them too because I was having a moment. It went from buying stuff for my kids to buying products for myself too. And, before you know it, I have a full basket full of products from just this one brand.
I really don’t like swallowing pills. I hate it more than anything. I prefer the gummies. It’s just an easy product for me to use. It’s a much more pleasant experience. The Olly gummies have really been a game-changer for me.
E!: It’s nice to find products that do what you want functionally and have an enjoyable user experience. What makes Olly stand out from other brands that you’ve tried?
DB: Part of that experience is also in the packaging. It’s a very happy brand. They exude joy and playfulness. It’s a really unique style that’s easily identifiable. You can spot it in a second whenever you walk in a store. The interaction with the vessel is pleasant. I even loved that they tend to have refill options, which is important to a lot of people.
It’s so easy to find the products in stores, they have such a presence. Olly has so many different categories of products, so I don’t feel limited. I actually feel inspired to try new things and set new goals for myself.
E!: If you use something every day, you might as well get something that makes you happy. There’s a joyful version of almost every product that is also just as functional.
DB: Now, I just need garbage cans and trash bags to rebrand. Make every day pretty. It’s so important. That’s my life’s mission.
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